Jeans with Good Genes

Recycled Denim. Ethical. Durable. Sustainable.
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Best Sellers

We’re not saying you need every single one of these... But we’re not saying you don’t. Totally up to you.

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Relaxed Taper

AKA the essential casual staple you can’t live without.

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Wide Leg Crop

Say hi to your new favorite jean. It feels so good, it’s as soft as butter.

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Russel Flare

We took our recycled yarn and had a rockin' good time with it in our ultra-cool 70s inspired jeans.

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Bedford Shorts

Our denim short’s throw-on-and-go kinda vibe is all about the carefree days of summer.

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Arden Tee Shirt

An insanely versatile tee that goes with, well, everything.

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We're leading the way in changing the denim industry for the greater good.

Our Story

Ludlow is here!
Your favorite fit just got a refresh - Introducing its latest wash: Vintage Medium Indigo

Elevate your Fall wardrobe with these recycled cotton jeans.

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Our Commitment To You

Everything we create is made with one goal in mind – never putting our interests before what's good for the planet. From our sustainability and social initiatives to being transparent in how we do business, we're working towards a brighter future, one pair of jeans at a time.

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"Haven't loved a pair of jeans this much in a long time! Flattering, incredible softness and great wash."

- Jamie F.

"These jeans are so comfortable!! And cute! They have brightened up my wardrobe."

- Kelly T.

"They are super comfortable and have such a flattering fit. I love the style and look of these jeans!"

- Lauren C.

"I really liked these jeans! I liked that there was just enough stretch, and the dark wash was perfect."

- April B.
Try Before You Buy

Prefer to try before you buy? We’ve got you covered. Our stockists are waiting for you!

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Every pair of jeans has a story to tell. What's your story?